Growth Potential
Category Average Velocity:
- 2023 Velocity: 28% above average
- 2024 Target Velocity: 67% above average
Inflection Point:
- Stronger focus on ideal markets and sales channels to meet ideal customers.
- Enhance discovery and awareness at point of sale.
- Reinvest in what’s working and Brand Refresh.
Demos have made the difference!
Demo Event - Lazy Acres Encinitas 2/1/24
42 out of 49 SOLD!
Attempted Engagements 63
Full Engagements 50
Demo Event - Bristol Farms Pasadena 2/3/24
31 out of 36 SOLD!
Attempted Engagements 45
Full Engagements 39
Mild
Medium
Hot
